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Our Mission

City National's mission is to provide the ultimate banking experience for successful entrepreneurs and professionals through an uncommon dedication to extraordinary service, proactive advice and total financial solutions.

Safeguarding Your Privacy

Consumer notice

For City National Bank, City National Securities, Inc., and City National Rochdale, LLC

All of us in City National Corporation’s family of companies are committed to safeguarding the confidentiality and privacy of the information we maintain on all our clients. This notice describes how we manage and safeguard information about you, our individual client, who seeks or obtains financial products or services from us primarily for personal, family or household purposes. It covers how we protect the information which we have about our current and former individual clients.

Our commitment to you

City National companies do not share any client information with nonaffiliated third parties for marketing purposes.

We never sell any client information to anyone for any reason.

Consistent with our Privacy Policy detailed herein, City National may, on a selective and confidential basis, share appropriate information with another company in the City National family if your trusted advisor believes that company has marketing information on a product or service that might interest you. We may also share select information when you expressly request that we provide you with certain products and services that are available through one of our companies.

This helps us make available to you our full range of financial solutions, including products and services such as deposits, loans, credit cards, brokerage services, investments and investment advice, through our many qualified specialists.

Our privacy policy

It is our mission to provide City National clients, their businesses and their families with complete financial solutions on The way up® by making the full resources of our family of companies – including City National Bank, City National Securities, Inc. and City National Asset Management, Inc. – available to them. While we do not share information about our individual clients with nonaffiliated third parties for marketing purposes, we do from time to time, as appropriate, share select information on a confidential basis with authorized colleagues within our family of companies in order to offer you financial products and services that can enhance the value you receive from your relationship with City National.

Unless you instruct us not to do so, our Privacy Policy permits your City National trusted advisors to very selectively and confidentially share appropriate information with an affiliated City National company if she or he believes there is a resource that may be of interest to you. We never do this for the purposes of broad-scale marketing from our affiliated companies, and every City National company is committed to protecting your privacy.

What are cookies?

Cookies are small text data files that are sent to and stored on your computer, smartphone or other device for accessing the internet whenever you visit a website.  Cookies are useful because they allow a website to recognize a user’s device.  At City National, we use cookies from our website  in two ways:

1. to analyze how you, the user, use our website so we can make our website better and to determine your likes and dislikes to help us improve your experience when using our website; and
2.  to enable our website to perform for you as you expect, such as to log on to a secure area of the website.

Other websites may use cookies for a variety of reasons including determining your preferences, improving your ability to navigate between web pages, verifying the user and other security checks.   You should read the cookie policies on the other websites to understand how they use cookies.

You can find out more about cookies on www.allaboutcookies.org .

Why we use cookies?

We use cookies and so do our other service providers.  By placing them on your computer, smartphone or other internet access device, they help us to distinguish you from other users of our website, safeguard your privacy and improve the functionality and performance of our website for your benefit.   We also use the information we obtain through their use to personalize your experience with us based on the products, services and other interaction you have with us.

We may also use additional technologies such as pixel tags, web beacons, and clear GIFs, and may permit our service providers to use these technologies. We use these technologies for purposes such as measuring the effectiveness of our advertisements or other communications, determining viewing and response rates, and determining which offers to present to you on our own or on third party sites.

In addition to the general uses described above, we use information for purposes as allowed by law such as: servicing; communicating with you; improving our website, products, or services; legal compliance; risk control; information security; anti-fraud purposes; marketing or personalizing the presentation of our products and services to you; tracking website usage, such as number of hits, pages visited, and the length of user sessions in order to evaluate the usefulness of our sites; and we also use read-receipt notifications in our email communications.

Our service providers are trusted and bound by obligations of confidentiality to protect your personal information.   Our privacy policy and practices are available on our website and we do not share personal information about you with third parties as stated in our policy.  If we provide links to third party websites, remember that they have their own privacy and cookie policies that control the use of information you submit.  You should read their policies as we are not responsible or liable for any third party privacy practices.

How you can manage cookies

The browsers of most computers, smartphones and other internet access devices are set up to accept cookies.   You may change your acceptance of cookies through your browser settings.  Your browser’s “help” function will tell you how to do this. 

We do not separately maintain a listing of clients who do not wish to accept cookies.  You, as a client using an online service, must set your browser to reject cookies to enable our website not to track your use of our website.

Please remember that if you choose to disable cookies, you will likely affect how our website works for you and you may no longer be able to access all or parts of the website.

Protection of Children’s Online Privacy

We do not knowingly collect information from children under the age of 13 without the consent of a parent.  Our website is not directed at persons under the age of 13 and should not be used by them.  In no event should young persons provide any personal information through our website.  More information about the Children’s Privacy Protection Act (COPPA) may be found at www.ftc.gov.