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Jennifer Braasch

Managing Director

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Jennifer Pricco Braasch is a Managing Director with City National Bank’s Food & Beverage Group. Based in Milwaukee, she supports industry executives and private equity firms with creative financing solutions and industry intelligence. With City National’s team of experts, she provides the bank’s full suite of solutions to food and beverage businesses nationwide.

Ms. Braasch has over 25 years of financial services experience. Prior to joining City National, she served as a senior relationship manager for Wells Fargo’s Food and Agribusiness group, and spent 15 years with GE Capital’s Corporate Finance and Antares Capital groups, including four years as part of the food and beverage team.

Ms. Braasch earned her bachelor’s degree from the University of Wisconsin and her Masters of Business Administration from the Kellogg School of Management at Northwestern University. She serves on the Executive Council for the Hunger Task Force and the Board of Directors for the Tosa Community Food Pantry.