National Launches Branded Digital Magazine
LOS ANGELES - City National has launched a new branded online resource called News&Insights.
The new site combines the bank’s media newsroom with the best of its online content and includes economic commentary, useful advice, videos, thought leadership, infographics and company news, in a compelling visual format.
“The importance of providing relevant and useful content to our clients and prospective clients cannot be overstated,” said Thom Miller, executive vice president of Marketing and Product Solutions. “We’re tapping into the growing trend toward trusted sources for news and information and doing it in a way that will drive new and more frequent visits to City National’s public site.”
The site has a broad reach and includes:
- Videos from City National Bank events, such as Chairman and CEO Russell Goldsmith’s recent remarks on the entertainment industry at a Variety magazine breakfast;
- Tips on investing, financial management, fraud and saving for college;
- Lifestyle stories on travel and health; and
- Publications like Global Perspectives, Market Perspectives and Real Estate Perspectives.
For a link to the site go to: http://newsroom.cnb.com.
About City National
City National Corporation has $32 billion in assets. The company’s wholly owned subsidiary, City National Bank, provides banking, investment and trust services through 76 offices, including 16 full-service regional centers, in Southern California, the San Francisco Bay Area, Nevada, New York City, Nashville and Atlanta. City National and its investment affiliates manage or administer $61.2 billion in client investment assets, including $49.1 billion under direct management.
For more information about City National, visit the company’s Website at cnb.com.